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Look What eBay Stumbled Upon |
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Look What eBay Stumbled Upon
Ebay today announced it spent $75 million to buy StumbleUpon, a community-powered Web discovery service with approximately 2.3 million users.
EBay said StumbleUpon allows people to discover Web sites, people, videos, product information, communities and other online content based on personal interests. By allowing its community to rate the content, StumbleUpon gets smarter as its used, providing an increasing level of relevance over time. |
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Microsoft 'Surface' Computing |
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Microsoft Unveils 'Surface' Computing
Microsoft (Quote) chairman and soon-to-retire chief visionary Bill Gates has been touting alternative forms of computer-human interaction for years, such as tablet computing and voice recognition.
On Wednesday, the company said it will deliver on that promise by the end of the year with a device that presents information using an intuitive touch-screen interface based on a display embedded in a table top. The announcement, made by Microsoft CEO Steve Ballmer, came at The Wall Street Journal's "D: All Things Digital" conference being held this week in Carlsbad, Calif.
Dubbed Microsoft Surface, the computer and its interface is the result of six years of collaboration between the company's hardware and Microsoft Research (MSR) divisions. But far from being a research project never meant to see the light of day, the company announced four launch customers for the product.
That doesn't mean you can look for them at your neighborhood computer store any time soon. Right now, at least, the devices are too expensive for the average household. While Microsoft would not reveal the actual cost to customers, they will likely range from about $5,000 to $10,000 each, a Microsoft spokesperson told internetnews.com.
Instead, Microsoft intends to sell the first versions to commercial enterprises. Indeed, Microsoft executives see markets for Surface in hundreds of thousands of restaurants, hotels and retail locations. |
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Search Engine Marketing Advice |
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Search Engine Marketing Advice ~ The Top 4 ways to generate more traffic for your website
The constant struggle to generate qualified leads from search engines has forced many businesses to become proactive in implementing marketing strategies.
This trend has sprouted the growth of the search engine marketing industry.
The term search engine marketing encompasses strategies such as search engine optimisation, pay per click advertising campaigns, paid inclusion and direct feeds to search engines.
Let’s look a little more closely at what these activities mean and how they can help you attract new customers to your site.
Search Engine Optimisation
What is it?
Search engine optimisation or SEO as it is often called, describes the process of making adjustments to a web page to try to enhance its ranking in the search engines.
There are numerous companies that now offer SEO services.
The process normally involves several components including researching the keywords that people use in search engines that describe your products and services; incorporating those special keywords into the visible and hidden parts of your web page; generating links from other web sites and monitoring the performance to see if your pages obtain top search engine rankings for your desired keywords. |
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